I want you to bear with me for a minute, and just open the biggest search engine in the world (oh well, that’s Google) and try to search for the traits of a UX designer.
If you’ve done so and did the job perfectly, then most probably you’ll see the results such as:
User empathy
Being empathic
Empathy
and a lot more Empathy…
And to be honest, it is actually a no-brainer for any designer who has been practicing UX design to identify the most important quality of a designer. Even in design interviews when they ask you, what are you strongest at? and with eyes closed and without skipping a heartbeat, you’ll answer, Empathy.
But actually, it is not empathy (yea I know, you want to sucker punch me). I know we’ve been in this business thinking that it’s all about being an empathic designer, who has the heart to understand and share feelings with others (with users). But no it’s not.
I remember meeting a user for a casual dinner with the goal of knowing her experiences in the app. I sat next to her and for the next hour, all she talked about was her lifestyle, her clothes, and her laziness to answer anything related to our app.
